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Evvy Vaginal Microbiome Test: A New Way to Understand Women’s Health
One of the companies I came home from Dave Asprey’s biohacking conference most excited about is Evvy. Evvy is an at-home vaginal microbiome test and care platform. The idea is that instead of guessing what is going on “down there,” you can actually get more information about your own vaginal microbiome. I know this isn't typical brunch conversation, but maybe it should be. So many women deal with itching, dryness, recurring infections, odor, discomfort, UTIs, fertility questi
Alison Friedman
4 days ago1 min read


The Butter on My Steak at the Dave Asprey Biohacking Conference
At the Dave Asprey Biohacking Conference, even lunch felt like part of the lesson. They served us grass-fed steak with Brussels sprouts and a big pat of butter on top. Very Dave Asprey. Very biohacking conference. From the stage, he talked more than once about how much high-quality protein he had to order to feed everyone at the conference. He was clearly proud of it. He even mentioned taking discounted pre-orders for next year so he could plan ahead and make sure he had th
Alison Friedman
4 days ago1 min read


Midlife Is Not a Crisis... It's Your Breakthrough
Amy Poehler said it better than most of us ever could. We have been handed a story about midlife that was never ours to begin with, and letting go of it is where the breakthrough starts. The narrative goes something like this... you hit 40 or 50, things start declining, and you spend the next decade managing the loss. No wonder so many women feel like they are already behind. But what if you flipped the whole script? What if this time of life is not the beginning of somet
Alison Friedman
4 days ago1 min read


The One Word I Ban in My Coaching and Why Dave Asprey Agrees It Sabotages Success
People who know me well know I cannot stand the word "try." My clients know it. My team knows it. My kids know it. My friends know it. The word try gives you an automatic out. It lets your brain start navigating and distracting before you even get going. It is a built-in escape hatch disguised as effort. Yesterday I was deep in Dave Asprey's book Game Changers and came across his concept of Weasel Words. I felt like he was reading my mind. Dave identifies four words he
Alison Friedman
4 days ago1 min read
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